January 2006 - Competing on Analytics Symposium, presented by Harvard Business School Press, co-sponsored by SAS and Intel

Understand Your Business, Understand Your BI

Irving "Bubba" Tyler made an interesting observation at the symposium: "You cannot talk about business intelligence without talking about collaboration and knowledge management."

The former CIO of Quaker Chemical suggested that if a company is serious about BI, it will develop its own way of using it. For instance, Quaker relies heavily on BI to compete in its sector.

Harrah's Entertainment is equally committed to BI, but approaches it very differently. "This is really about understanding your business model," Tyler told me. Read more...